Snapchat provides UK marketers with new tools – MobileMarketing Magazine

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MobileMarketing Magazine

Snapchat provides UK marketers with new tools
MobileMarketing Magazine
Snap has announced a partnership with Acxiom-owned omnichannel identity firm LiveRamp that will provide UK marketers with a new measurement solution. The announcement comes as the firm also brings its Marketing Mix Modelling tool to UK advertisers.

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