Digital marketing initiatives for SweeTango® apples in the US and Canada – FreshPlaza

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FreshPlaza

Digital marketing initiatives for SweeTango® apples in the US and Canada
FreshPlaza
A strategic mix of marketing and PR programs are being employed to spur sales among loyal fans while also increasing awareness of SweeTango among consumers who have yet to taste the variety. Consumer outreach efforts focus on digital activities that …

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