Content Marketing Goof: Posting a ‘Story’ When Consumers Want a Coupon – eMarketer

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eMarketer

Content Marketing Goof: Posting a ‘Story’ When Consumers Want a Coupon
eMarketer
Marketers produce loads of different content types for social media, but are their posts in line with their consumers’ preferences? A May 2018 survey conducted by Survata for Sprout Social found that social media marketers aren’t prioritizing the types

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