Monday, December 10, 2018

Drive More Local Business with New Display Location Extensions in AdWords

Every year, as we spend more time on our devices and on the go, our search intent increasingly becomes more local. Google knows this...

OK, Google: How Do I Optimize My Site for Voice Search?

“The destiny of Google's search engine is to become that Star Trek computer, and that's what we are building.”   This was what Amit Singhal, the...

Why Clickbait Works (And Why You Should Do More of It)

Fake news is squarely in the spotlight. It rode to prominence on the back of an absurd 2016 election (wait… that was a dream, right?!). Since...

How VR Experiences Will Take Marketing by Storm in the Not-Too-Distant Future

Imagine putting on a virtual reality headset and joining your favorite social media platform as a highly interactive experience with friends. Imagine shopping for a...

Want More Brand Searches on Google? Advertise on Bing or Facebook [DATA]

We keep it no secret around here that Google search is big business. With a healthy majority of the search market share across the...

How to Run Your First Facebook PPC Campaign (if You Have no Experience)

Facebook’s reach is insane. What started out in Mark Zuckerberg’s Harvard dorm room has gone on to revolutionize the world. This means one thing for online...

How To Gather Split-Test Ideas For Your Copy Using Post-Conversion Questionnaires

Marketers often struggle to come up with new ideas and angles to improve their marketing campaigns. So in this post, I’m going to show you...

Marketing Versus Sales: Metrics to Highlight Each Department’s Contribution To Revenue

So much has been written over the years about the “sales and marketing divide” – frankly it’s an exhausted discussion and one that’s never...

Introducing Order Notifications

If you sell stuff online, you know how important it is to provide your customers with a delightful, stress-free shopping experience, from the moment...

5 Nifty Hacks to Attract Prospects to Your Twitter Page

Twitter is still the easiest social network to use to find and converse with just about anybody - celebrities, experts, prospective clients and employees...

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Africa Roundup: Terragon’s Asia acquisition, Twiga Foods’ $10M raise, SimbaPay’s China payment service –...

Africa Roundup: Terragon’s Asia acquisition, Twiga Foods’ $10M raise, SimbaPay’s China payment service  TechCrunchNigerian consumer data analytics firm Terragon Group acquired Asian mobile marketing company...

How to invest 100k in kenya – Tuko.co.ke

How to invest 100k in kenya  Tuko.co.keAre you thinking of investing in a small business? Then you have come to the right place. With just...

7 Page Speed Stats Every Marketer Should Know

If we asked you to describe an effective digital marketing campaign, you might tout the value of strong design, ad targeting, or the benefits...