Thursday, January 18, 2018

Getting Brave With Testing and Triggered Automation

The pains of buying a used car need little introduction. There’s the trial of finding the right one, followed by the tribulations of haggling...

4 Facebook Ad Fails (And How To Fix Them)

Marketers and small businesses love running Facebook ads because they yield fantastic results at a low cost. Plus, Facebook ads are also really easy to...

The New Customer Service Trend that’s Shaking Up the Marketing Industry (In a Good...

When it comes to customer service trends, most marketers and customer support teams groan and shake their head. Here’s another glimpse into supposedly “what...

5 Clever Facebook Video Ad Hacks That Will Lower Your CPM by 81%

Scroll through your Facebook feed, and you can’t help but see video ads. Quite a few of them actually. You may have even seen my...

7 Little-Known (And Research-Backed) Lead Generation Ideas Revealed

What tactics, strategies, and techniques can you use to generate more leads for your business? One study from Citizen Relations Canada found 68% of Canadian...

Using Segmentation to Improve Click Rate and Increase Sales

MailChimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers. These segments can be based on...

3 Unusual Tactics For Making Your Testimonials More Persuasive

I bet you’ve seen this sort of advice before… When using a testimonial, you should always: List the customer’s first and last name Include their photo Avoid unbelievable,...

We Analyzed 1.3 Million YouTube Videos. Here’s What We Learned About YouTube SEO

We analyzed 1.3 million YouTube videos to better understand how YouTube’s search engine works.Specifically, we looked at the correlation between ranking factors — like...

7 Search Marketing Trends for 2017 from Bruce Clay’s SEO Master Class in India

Quote of the day: “Don’t be surprised by the results you don’t get for the work you don’t do.” Click the image to download this...

Facebook Ad Benchmarks for YOUR Industry [New Data]

Facebook is one of the fastest growing ad networks – in fact, the number of advertisers using Facebook has more than doubled in the...

Latest article

Norwalk business wants to pay you for posting on social media – WTNH Connecticut...

WTNH Connecticut News (press release)Norwalk business wants to pay you for posting on social mediaWTNH Connecticut News (press release)(WTNH)–It's called Sigg-Pay and it's being...

How marketers can use AI to boost personalization in digital marketing – Bizztor

BizztorHow marketers can use AI to boost personalization in digital marketingBizztorCreate highly personalized digital experiences to drive engagement and sales: Today's millennial customers expect...

Chevy Trucks Marketing Director: ‘We Welcome the Competition’ – Trucks.com

Trucks.comChevy Trucks Marketing Director: 'We Welcome the Competition'Trucks.comChevrolet plans to attract new buyers as it fends off growing competition, and the redesigned 2019 Silverado...