Saturday, November 18, 2017

11 Advanced Techniques for Repurposing Old Content

When it comes to content marketing “hacks,” this is one of my absolute favorites. So many marketers finish a piece of content and never touch...

5 Sneaky Reasons Your CTA Button Text Scares People Away

You’ve done all the hard work: You pay for traffic. Create compelling headlines to lure people in. Design beautiful landing pages to wring out...

The 17 Best Digital Marketing Conferences of 2017

Does the word conference bring up memories of suited professionals droning on about… well, you can’t quite remember what? Awkward socializing, shameless sales pitching,...

MailChimp is on Giphy!

Like a lot of businesses, we love unleashing a good GIF on Twitter and Facebook. They’re engaging, and can be a fun way to...

Don’t Split Test Your Pages Before Doing These 6 Things

When it comes to split testing, you’ve been doing great so far. You’ve got a great design, compelling copy and excellent flow. In your...

4 Simple but Powerful Tactics for Writing Compelling Ad Copy

If you want to grow your business online, what is the one thing you need the most? Traffic. And for most businesses, the fastest way to...

The Complete Guide to Using Social Proof in Ads and Landing Pages

Do you remember the first time you saw someone wearing UGG boots? You probably gasped with disgust, thinking “oh man, those things are ugg-ly!”...

16 Overlay Examples Critiqued for Conversion

When it comes to overlays, everyone’s a critic — especially your prospects. Image via Shutterstock. These days, cyberspace is about as cluttered as my closet. And...

My 10 Predictions for Digital Marketing in 2017

It was hard to miss the “good riddance to 2016” trumpet blasts just two weeks ago. So 2017 starts off in a pretty good position...

Attribution Modeling for Ecommerce: 5 Things All Sellers Need to Know

I’m not going to lie to you: this can get very tricky. It’s so complex that many ecommerce platforms don’t even bother with it. An...

Latest article

UNM draws students near and far with new marketing push – KRQE News 13

KRQE News 13UNM draws students near and far with new marketing pushKRQE News 13“What we were finding was that year after year, people throughout...

Pedro Infante Google doodle marks 100th birthday of iconic Mexican singer & actor

Today’s Google doodle pays homage to the iconic Mexican singer and actor, Pedro Infante. Born in Mazatlán, Mexico, Infante began playing music as part of...

Brainerd among Top 20 cities in Small Business Revolution-Main Street competition – Brainerd Dispatch

Brainerd DispatchBrainerd among Top 20 cities in Small Business Revolution-Main Street competitionBrainerd DispatchThe series, which airs on www.smallbusinessrevolution.org, Hulu and YouTube, features marketing and...