Monday, November 20, 2017

Snapchat Pitching New Ad Options to Advertisers, Including ‘Snap to Unlock’ Ads

Snapchat's upping its ads game, meeting with agencies to showcase its latest offerings to help marketers tap into the platform's huge Millennial audience base.

5 Ways to Increase Sales Using Facebook This Holiday Season

Here are five easy ways to maximize your seasonal marketing efforts on Facebook. 

Pinterest Releases New Data on Trending Gift Ideas [Infographic]

Pinterest has released new data on the latest holiday season gift trends.

How To Get Started With 360° Video

With younger audiences losing interest in anything static, 360° videos are an interesting step forward in terms of content innovation.

How to Use the Top Social Media Channels' Targeting Features to Reach Your Audience

“If you build it they will come” might work for baseball movies, but it doesn’t cut it when it comes to a social media...

Benefits of Outsourcing SEO Program to Agency vs Building In-House Team

Related StoriesFight Duplicate and Near Duplicate Content with a Canonical SEO StrategyRecent Google Changes & Rank Brain: What You Should KnowUse These 5 Basic...

The Weekly Measure: Running an Editorial Meeting for Content Marketing, Using a Canonical SEO...

Each week, Vertical Measures presents the Weekly Measure, a collection of the week’s latest updates in the content marketing, paid search, social media, search...

How to Run a Content Marketing Editorial Meeting

Organizations that embrace content marketing are now thinking like publishing companies. They understand they need to: have a strategic, long-term plan for content be nimble so...

Fight Duplicate and Near Duplicate Content with a Canonical SEO Strategy

Think the danger of running into a tribe of savage cannibals is limited to the sci-fi fantasy worlds of Soylent Green, The Walking Dead...

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What Brand-Safe Marketing Means To New York Life – AdExchanger

AdExchangerWhat Brand-Safe Marketing Means To New York LifeAdExchangerNew York Life is in the insurance business – but the brand also has to protect itself....

YouTube, Asos, gig economy: Everything that matters this morning – Marketing Week

Marketing WeekYouTube, Asos, gig economy: Everything that matters this morningMarketing WeekYouTube, Asos, gig economy: Everything that matters this morning. Catch up on all the...

Black Friday records to be broken thanks to mobile marketing, says Textlocal – Telemedia...

Black Friday records to be broken thanks to mobile marketing, says TextlocalTelemedia OnlineAs retailers prepare for one of the busiest weekends of the year...