Sunday, October 22, 2017

Will Facebook Beat Snapchat at its Own Game – and What Will that Mean...

What happens if Facebook eventually beats Snapchat at its own game?

Can Customer Service Bots Be Empathetic Enough?

Messenger bots can have a range of applications, but balanced use will also be required.

What Twitter's Search Changes Mean for Marketers

Twitter has announced a change to the way their search results are displayed.

Which Companies Were Most Influential on Facebook During the 2016 Holiday Shopping Season? [Infographic]

Which brands generated the most social engagement over the holiday shopping season?

How Social and SEO Should Work Together in Perfect Harmony [Podcast]

Jorgen Sundberg recently spoke with  Jo Turnbull, organizer of Search London, to discuss the links between social and SEO.

Why 2017 Will Be a Very Different Year for Social Media Marketing

What's coming for social media marketing in 2017? Here are some predictions from contributor Lily Croll.

28 Experts Share Social Care Predictions for 2017: Part 3

What's coming next in social customer care? Dan Gingiss interviewed 27 experts.

6 Tips to Help B2B Businesses Manage Digital Channels over the Holiday Period

How do you approach social media management over the holiday period. Contributor Bob Carver offers some advice.

Digital Marketing and Content for Your B2B Business: What to Focus on in 2017

Here are some tips for how you can improve your B2B content, and the way you market it, in 2017.

Best Practices for Replying to Negative Google Reviews

How can you respond to a negative review online? Contributor Randy Milanovic offers some tips in this post.

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Maplewood Catering Company Takes Top Prize for Best Digital Marketing Plan at NJ Small...

TAPinto.netMaplewood Catering Company Takes Top Prize for Best Digital Marketing Plan at NJ Small Business Development ...TAPinto.netThe New Jersey Small Business Development Centers network...

SCORE: How creating ‘buyer personas’ can help small business marketing – Lakenewsonline.com

SCORE: How creating 'buyer personas' can help small business marketingLakenewsonline.comBuyer personas help you drill down to the specifics of what motivates individual customers to...