Wednesday, March 29, 2017

3 Tactics for Hyperlocal Keywords – Whiteboard Friday

Trying to target a small, specific region with your keywords can prove frustrating. While reaching a high-intent local audience is incredibly valuable, without volume...

Better Alternatives to "Expert Roundup"-Style Content – Whiteboard Friday

You may be tempted to publish that newest round of answers you've gotten from industry experts, but hold off — there's a better way....

How to Prioritize Your Link Building Efforts & Opportunities – Whiteboard Friday

We all know how effective link building efforts can be, but it can be an intimidating, frustrating process — and sometimes even a chore....

What Links Can You Get That Comply with Google’s Guidelines? – Whiteboard Friday

Posted by MarieHaynesIf you've ever been the victim of a Google penalty, you know how painful it can be to identify the problem and...

13 Advanced Link Building Strategies You (Probably) Haven’t Used

Copyblogger has long been one of the most authoritative blogs on copywriting and content marketing. While they used to reveal their most popular blog...

Aren’t 301s, 302s, and Canonicals All Basically the Same? – Whiteboard Friday

They say history repeats itself. In the case of the great 301 vs 302 vs rel=canonical debate, it repeats itself about every three months....

Long Tail SEO: Why Long Tail Keywords Are Worth Your Attention – Business 2...

My friends have a jewelry store. As their products are exceptionally beautiful, fine quality and hand-made, they have global ambitions. However, the jewelry market is...

The Keyword + Year Content/Rankings Hack – Whiteboard Friday

What's the secret to earning site traffic from competitive keywords with decent search volume? The answer could be as easy as 1, 2, 3...

Millennials ❤️ Snapchat: 15 Tips on How to Use Snapchat for Business

AUTHENTICITY. ACTIVE LISTENING. INNOVATION. This is the high standard that we face today as marketers — that our customers demand from us. The rules of commercial and social...

The 6 Values (and 4 Benefits) of Agile Marketing – Whiteboard Friday

You've probably heard of agile processes in regards to software development. But did you know those same key values can have a huge impact...

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New marketing alliance to promote Bay Harbor nationally – Petoskey News-Review

New marketing alliance to promote Bay Harbor nationallyPetoskey News-ReviewBAY HARBOR — The Bay Harbor Community Council, Bay Harbor Co., Harbor Sotheby's International Realty and...

Ritson: The brand safety scandal is no one’s fault but Google’s – Marketing Week

Ritson: The brand safety scandal is no one's fault but Google'sMarketing WeekBut barely seven weeks later, it has risen from relative anonymity to the...