Wednesday, March 29, 2017

7 Traits That REALLY Define High-Quality Content

Most of your content is DOA: Dead on Arrival (or maybe Donkey on Arrival). Individuals, businesses, and brands are producing a ridiculously enormous amount of...

Drive More Local Business with New Display Location Extensions in AdWords

Every year, as we spend more time on our devices and on the go, our search intent increasingly becomes more local. Google knows this...

OK, Google: How Do I Optimize My Site for Voice Search?

“The destiny of Google's search engine is to become that Star Trek computer, and that's what we are building.”   This was what Amit Singhal, the...

Want More Brand Searches on Google? Advertise on Bing or Facebook [DATA]

We keep it no secret around here that Google search is big business. With a healthy majority of the search market share across the...

5 Nifty Hacks to Attract Prospects to Your Twitter Page

Twitter is still the easiest social network to use to find and converse with just about anybody - celebrities, experts, prospective clients and employees...

10 Ogilvy Advertising Secrets that Still Work in 2017

There’s none better than David Ogilvy. He literally wrote the book that defined an entire profession, and it’s as relevant today as it was...

37 Staggering Video Marketing Statistics for 2017

As digital marketing evolves, we continue to see trends favoring video! Here are some quick and easy stats to use to convince your boss...

GIFs Will Revolutionize Your Facebook Ads – Here's How to Use Them

They’re the unpronounceable backbone of the internet. The space between image and video. The troll fodder littering the Twittersphere. We’re talking GIFs, people, and...

Why Brand Advertising Drives More Conversions than You Think

Search marketing is so awesome because it's efficient – the ROI is measurable and tangible. Those big brand advertisers – the ones spending millions to...

10 Tips to Nail Your Food & Restaurant Advertising

In this world of digital consumers, everyone’s competing for attention. According to Invesp, the average person is served 1,700 banner ads per month, yet...

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Why Creativity Matters More in the Age of Mobile [Infographic]

Facebook has published a new report on the mobile marketing shift, and how brands can tap into consumer trends.

Women in Social Media #SMTLive Recap

In celebration of Women's History Month, here's a recap from our March 28th live twitter chat for and about Women in Social Media, with...

2016 State of Search report: Paid search dominates, but social ads are catching up

According to the latest State of Search report from SEMPO (Search Engine Marketing Professional Organization), search ads dominate when it comes to digital marketing...