Tuesday, August 14, 2018

9 Ways to Lower Your Facebook Ad Costs

Facebook is a compelling platform for advertisers for many reasons, including powerful targeting options and affordable costs, among others. Your Facebook ad costs, of course,...

Google Announces Major Changes to Ad Rotation Settings

If there’s one thing all paid search advertisers can agree on, it’s that ad testing is important. It’s long been a best practice to...

4 Super-Smart Keyword Research Ideas that Boost SEO

I’m one of those weirdos who finds keyword research fun; seriously, it’s one of the most enjoyable parts of my job. When you’re looking...

6 SEO Tests You Need to Try

Nobody actually knows anything about SEO with 100% certainty. There are ~200 ranking factors. We think. Give or take. Links, content, and RankBrain top the...

Ecommerce Tips, Landing Page Designs, and Other Top Stories from September

October is finally here, which means crisp fall evenings, fragrantly spiced hot beverages, and awkward situations in which at least one or two of...

Google Reveals Future of Search at #SMX: Voice Search & Virtual Assistants

SMX is a must-attend conference series for any search professional, and a staple of any SMX show is a highly anticipated keynote by a...

How a Full-Service Marketing Group Stays Ahead of the Game with WordStream Advisor for...

When you’re in the business of fixing pipes, installing HVAC systems, or baking cupcakes, keeping your marketing in tip-top shape can be burdensome. Imagine...

10 Free Copywriting Resources to Catapult Revenue (Or Your Money Back)

You start with a few formulas, and then you tweak – insert a power word here, take advantage of expanded headlines there. Whatever it’s...

Latest article

Marketing Evolution Adds Chief Data Science and Analytics Officer to Leadership – Business Wire...

Business Wire (press release)Marketing Evolution Adds Chief Data Science and Analytics Officer to LeadershipBusiness Wire (press release)NEW YORK--(BUSINESS WIRE)--Marketing Evolution, the leading provider of...

JSDC implements marketing plan – Jamestown Sun

JSDC implements marketing planJamestown SunShevlin said implementing the marketing and communication plan would be built into the upcoming strategic planning sessions that will include...

Goldman Sachs 10000 small businesses program graduates another 69 entrepreneurs – Baltimore Business Journal

Baltimore Business JournalGoldman Sachs 10000 small businesses program graduates another 69 entrepreneursBaltimore Business JournalThe first two cohorts, made up of 59 small business owners,...