Friday, November 24, 2017

7 Time Management Shortcuts for Marketers Who Can’t Write

Marketing today is writing – whether you like it or not. Ten new ad headlines are due. 4,000 words on the topic du jour are...

37 Staggering Video Marketing Statistics for 2017

As digital marketing evolves, we continue to see trends favoring video! Here are some quick and easy stats to use to convince your boss...

Facebook Relevance Score: 4 Key Facts to Know

Every decent online ad platform has a metric for measuring ad quality. The better your ad quality, the lower your costs and the more...

WordStream Named a Top 20 Place to Work in Boston!

With fun golf outings, a winning softball team, an Xbox in the office, and an endless supply of cold brew, WordStream has once again...

Want More Brand Searches on Google? Advertise on Bing or Facebook [DATA]

We keep it no secret around here that Google search is big business. With a healthy majority of the search market share across the...

Features vs. Benefits: What’s the Difference & Why It Matters

Think about your last few marketing campaigns. Look over some of the emails you sent to prospective customers, or the social media updates you...

6 SEO Experiments That Will Blow Your Mind

In SEO, there’s no shortage of theory and best practices. But experimentation is what really keeps this great industry moving forward. All of today’s best...

9 Tips for Writing Great Headlines in 2017

If an advertisement or a content piece lacks a great headline, it doesn’t matter how good what’s inside is. You might as well toss...

7 Ready-Made AdWords Headline Formulas to Make Your Life Easy

Admit it. You hate it. There are only a few characters. It should only take a few seconds. Yet you cringe in pain every time you...

8 Industries That Must Have a Video Marketing Strategy

Did you know that 80% of consumer internet traffic will be video in 2019, according to Cisco? While that’s pretty astounding, it isn’t THAT...

Latest article