Saturday, January 19, 2019

How to Use A/B Testing to Build Your Business’s Buyer Personas

As a discerning digital marketer and business owner, you’re on top of the latest trends and tips on how to convert. You know all about...

How to Use A/B Testing to Build Your Business’s Buyer Personas

As a discerning digital marketer and business owner, you’re on top of the latest trends and tips on how to convert. You know all about...

How to Use A/B Testing to Build Your Business’s Buyer Personas

As a discerning digital marketer and business owner, you’re on top of the latest trends and tips on how to convert. You know all about...

How to Keep Customer Analytics at the Forefront This Holiday Season

The gift of analytics. Ramp up for the holidays by focusing on customer analytics. With the help of data, your team can target buyers, plan...

Ensuring a Great User Experience Is the First Step in CRO

Many business owners think of conversion rate optimization only after they realize their websites don’t convert well enough. That means hundreds of potential customers...

How to Build a Google Analytics Tracking Code

Need more input? Like Johnny Number 5 eats the Encyclopedia Britannica in the above clip from the 1986 gem “Short Circuit,” as optimizers we are constantly looking for more...

7 Lessons from Top Performing Drip Email Campaigns

Automated email workflows can net you 20% more sales opportunities. They’re more personalized, timely, and targeted. The problem, is that the vast majority of marketers –...

We Used the Latest Holiday Selling Data to Create These Cyber Monday Hacks

I’ve always been a little skeptical of Cyber Monday. It always felt a little forced. Black Friday is a media bonanza as well, but...

Here’s 5 Smart Ways to Plan Your E-commerce Sales Promotion

Ready for your next sales promotion? For some ecommerce teams, it’s a time-consuming task deciding which items to markdown and how to publicize a sales...

How to Find the Conversion Drivers of Your Website with the Funnel Report

There may be a lot of unanswered questions you have about some the big-picture questions with your website. Perhaps you’re asking: Do demo requests or...

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Change Your Marketing and Sales Success by Changing One Little Word – MarTech Series

Change Your Marketing and Sales Success by Changing One Little Word  MarTech SeriesReplacing the word "we" with the word "you" in your marketing and sales...

‘It all starts with a visit’: Tourism has major impact on Riverbend region –...

‘It all starts with a visit’: Tourism has major impact on Riverbend region  Alton TelegraphALTON — Tourism continues to be a major factor in the...

The Hot New Channel for Reaching Real People: Email – The Wall Street Journal

The Hot New Channel for Reaching Real People: Email  The Wall Street JournalFrustrated and fatigued by social-media challenges, businesses and others looking for an audience...