Sunday, May 28, 2017

Creating an Indispensable Welcome Email (Infographic)

More than 40% of brands forget one of the best performing marketing campaigns there is: the welcome email. This marketing campaign must-have generates, on...

Beyond Email: How to Automatically Nurture Customers with Different Channels

Marketing automation = emails. Right? Well yes. But there’s so much more. Which is fortunate, considering it’s never been more difficult to reach customers through email. The competition’s...

How Well Do You Understand the Google Mobile-First Index? Mobile SEO Quiz

Google reaffirmed in a November 4 post on the Webmaster Central Blog that a mobile-first index is coming. I think many people have heard the...

25 E-commerce Experts Share Their Best Tips for Driving Repeat Sales Online

Whether you’ve been running an online store for 6 months or 6+ years, it’s a never-ending battle to win conversions. With average cart abandonment...

Why Split Testing is Killing Your Conversion Rate

If your conversion rate is flat-lining and you’ve tried virtually everything to stop its downward spiral – split testing could be to blame. Yes, split...

How to Create a Growth Hacking Framework

Have you heard about the Fake It Hack? How about the Exclusivity Hack? The Aha Moment Hack? These are a few of the tactics you’ll...

How Amazon Uses Twitter to Drive Website Traffic: Bad Jokes Ahead

Thinking about all of the great retailers online, there is perhaps no bigger name in the industry than Amazon. They have created an incredible...

How to Use A/B Testing to Build Your Business’s Buyer Personas

As a discerning digital marketer and business owner, you’re on top of the latest trends and tips on how to convert. You know all about...

How to Use A/B Testing to Build Your Business’s Buyer Personas

As a discerning digital marketer and business owner, you’re on top of the latest trends and tips on how to convert. You know all about...

How to Use A/B Testing to Build Your Business’s Buyer Personas

As a discerning digital marketer and business owner, you’re on top of the latest trends and tips on how to convert. You know all about...

Latest article

Chamber to hear Citizens Bank official on social media marketing – The Exponent Telegram...

The Exponent Telegram (press release) (registration)Chamber to hear Citizens Bank official on social media marketingThe Exponent Telegram (press release) (registration)BELINGTON — Jessica Shaffer, the...

How to Measure the Performance of Your Web Testimonials – and Why You Should...

Testimonials can have a big impact, and it's important you're utilizing them in optimal ways to maximize their benefits

Quora’s Native Advertising Solution is Out of Beta and Available to Everyone

Quora has opened up it's own self-serve ad platform, adding another consideration for social media marketers.