Wednesday, June 20, 2018

How Google Stacks the Deck Against Startups and Small Businesses

Amazon may outrank your small business website, but they can't connect with your customers like you can.

Don’t Be Facebook — Here’s How to Earn and Keep Your Customers’ Trust

If you're a local brand, you have even more responsibility to be honest with your customers.

Why You Shouldn’t Worry About Branding Until You Make 6 Figures

If you're not already bringing in major sales, you need to spend your money on this first.

5 Powerful Branding Lessons From ‘Fuller House’ Star Candace Cameron Bure

To build a strong, cohesive personal brand that attracts partnerships and multiyear contracts, you need to have clear values and solid guidelines for yourself. ...

6 False Advertising Scandals You Can Learn From

Don't stretch the truth the way Volkswagen, New Balance, Airborne, Splenda, Rice Krispies and Red Bull did.

5 Ways You Can Earn a Better ROI with Your Email Marketing Campaigns

Adhere to these five email marketing best practices to maximize your opt-ins, leads, email subscribers, conversions and sales. ...

This Is How You Discern the Person in All That Customer Personalization Data

Bring attribute data, behavioral data and deep engagement data together, all in one place.

How to Give Prospects a Reason to Respond ‘Right Now!’

Follow the second rule of direct marketing to inspire immediate responses from your target market.

Teens Are Increasingly Ditching Facebook. Here’s How Entrepreneurs Should Respond.

The percentage of teens using Facebook has dropped 20 percent in just three years.

Latest article

Why Is Nintendo’s Switch So Successful? It’s All About The Marketing – Forbes

ForbesWhy Is Nintendo's Switch So Successful? It's All About The MarketingForbesWhile The Star didn't dig deeper into Reggie's response, it prompted me to revisit...

Boo-Yah! partners with the EU’s ‘Best of Global Digital Marketing’ – Bizcommunity.com

Bizcommunity.comBoo-Yah! partners with the EU's 'Best of Global Digital Marketing'Bizcommunity.comBoo-Yah!, an advisory and educational marketing services company has announced its exclusive partnership with The...

Are You Marketing for Pride—or Marketing with Pride? – The Content Standard by Skyword

Are You Marketing for Pride—or Marketing with Pride?The Content Standard by Skyword“I'm on the right track, baby, I was born this way.” The crowd...