Thursday, July 19, 2018

How Bots Steal Your Online Advertising Budget

The digital ad space is rife with fraud and bots, stealing your precious marketing dollars.

Some Last-Minute Prep Can Ensure Amazon Prime Day Success

It's not too late to up your odds of big sales this year, and not too soon to begin preparations for next year. ...

3 Ways to Master the One Thing About Video That Entrepreneurs Don’t Understand: Distribution

Got the 'Citizen Kane' of online videos? It still needs to reach the right audience.

How to Write Cold Emails That Get Opens and Get Sales

The founder of Experiment 27, Alex Berman, talks about structuring the most effective email.

40 Entrepreneurs Share Their Secrets to Staying Focused

Here is how to stay focused in a world filled with distractions.

How to Display the Ideal Body Language When Networking

Learn when it's appropriate to use hand gestures and head nods when building new relationships.

Why and How to Rename Your Business

A rose by any name would smell as sweet. But when you're renaming your business, watch out for the thorns. ...

8 Ways You’re Destroying Your Personal Brand Without Even Knowing It

Sure, you might fire off a tweet every now and again, but are you really helping or hurting your personal brand? ...

3 Mistakes That Will Tank Your Marketing Strategy — And How to Fix Them

Brands are spreading themselves thin, diluting their efforts. Here's how to avoid that mistake at your business.

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