Tuesday, September 18, 2018

Mark Your Calendars: The Key to Latin American Ecommerce Is Knowing the Right Dates

Heads up! Father's Day, Valentine's Day, even Black Friday and Cyber Monday may occur on days different from the U.S. dates. ...

Do You Stink at Ecommerce Content Marketing? Find Inspiration in These 6 Big-Name Brands.

The strategies used by Etsy, Mercedes-Benz, JetBlue (and a brand called The Elephant Pants) can give you some good ideas. ...

Balancing Creativity and SEO in Content Writing

If people like your content, Google will like your content.

Thanks, But I Really Don’t Want Your ‘Help’

What can you do to "help" my business? Buy something. Vague promises aren't going to cut it.

‘Magic Dentist’ Shows How to Make a Memorable Ad on a Budget

Sometimes all you need is a little creativity.

Win More Business by Copying Nike’s Storytelling Playbook

Nike has long marketed its shoes as just one part of a larger story of aspiration and achievement. ...

Why Offering Value to the Customer Is at the Top of This Marketer’s Priorities

Jack McAlpin explains how his company consistently thinks of the needs of its audience.

How to Make Your Rebrand Boring (In a Good Way)

The most important lesson: Don't rush a rebrand.

The Top 200 Franchise Brands People Love the Most

Franchising is all about brand power.

Don’t Dread the 1-Star Review — Capitalize on It

Customers don't trust a business with only perfect reviews.

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Senior Vice President, Development & Marketing – Charlotte Agenda

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The Ultimate SEO Audit [Works GREAT in 2018]

Today I’m going to show you exactly how to do an SEO audit. In fact, this is the same process that helped Proven.com boost their...