Friday, July 20, 2018

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What do marketers deem ‘absolutely essential’ when working with influencers? – Marketing Interactive

Marketing InteractiveWhat do marketers deem 'absolutely essential' when working with influencers?Marketing InteractiveMultinational brands are planning to increase influencer marketing spending in the next 12...

Reputation Management SEO: How to Own Your Branded Keywords in Google – Whiteboard Friday

Posted by randfishA searcher's first experience with your brand happens on Google's SERPs — not your website. Having the ability to influence their organic...

Innovid teams with range of data firms for improved viewability measurement – MobileMarketing Magazine

MobileMarketing MagazineInnovid teams with range of data firms for improved viewability measurementMobileMarketing MagazineVideo marketing platform Innovid has announced that it is adding support for...