Monday, April 24, 2017

6 Must-Do’s for Effective Social Media Marketing

A lot of businesses do social media marketing wrong. They hear everyone screaming, “You must have a social media presence,” but what that entails...

People and Brands Share Ideas for Crayola’s New Crayon Color

Reader Resource Tune in April 7 and find out how to provide stellar customer care with social media in our free webinar. Register Now » Bye-bye,...

Tell Your Startup’s Story and Captivate Your Audience. Here’s How.

When successful brands record their core values, those values transcend the paper they're written on: They move beyond mere mission statements and marketing strategies.They engage...

How to Use Reviews to Grow Your Business

Reader Resource Tune in April 7 and find out how to provide stellar customer care with social media in our free webinar. Register Now » Customer...

25 Ways to Ask for a Referral Without Looking Desperate

Everyone agrees: referrals are the most effective, and cost-effective, way to generate new business, yet asking for referrals can feel awkward. You really could...

Jessica Alba’s ‘Honest’ Mess

Honest Co., a highly-valued consumer products startup co-founded by actress Jessica Alba, recently announced that it would replace its chief executive with a veteran...

How to Increase Mobile App Engagement With Push Notifications

The mobile industry is booming, and mobile apps are completely dominating this arena. Companies of all sizes are seeing the benefits of having a...

Pitching Your Story to an Editor? Avoid These Three Phrases.

Send a pitch that editors will actually read.

How to Successfully Track the Results of Your Mail Campaign

Imagine you just spent $3,000 on a direct mail campaign, the mail pieces are out the door, and you’re finished with the whole process....

5 Key Tips to Improve Conversion Rates

Mastering the art of the sale isn't just about enticing potential customers to engage with your business, but about keeping them moving down the...

Latest article

Zyxel Wins 2017 Best in Class Marketing Award – Yahoo Finance

Zyxel Wins 2017 Best in Class Marketing AwardYahoo FinanceZyxel Communications, a leading provider of secure broadband networking, Internet access and connected home products, today...

Mobile marketing means ‘more than just Google and Facebook’ – Campaign Asia-Pacific

Campaign Asia-PacificMobile marketing means 'more than just Google and Facebook'Campaign Asia-PacificBrands are missing a huge opportunity by relying too heavily on Google and Facebook...

This Entrepreneur Skipped College and Made $1,037,100 In Five Months

Alex Tew didn’t give a damn about paying his “dues.” At 21, he was about to start a three-year business management course at the University...