Tuesday, May 22, 2018

Showcasing MailChimp Customers Through Our Sponsorships

We love helping people tell their stories, and we love finding creative projects to support. So when we have an opportunity to do both,...

Accessibility in Email Marketing

If you have experience with web design, you’re probably familiar with the practice of designing content so people with all abilities can access, perceive,...

Predicted Demographics Guides Strategy for Greensbury

An educated guess about your audience is sometimes all a small business has to build a marketing strategy around. You have a good idea...

Using Segmentation to Improve Click Rate and Increase Sales

MailChimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers. These segments can be based on...

Featured Integrations: February 2017

Last month, we focused on integrations that help you grow your list. But once you get those new subscribers, how are you going to keep...

MailChimp is on Giphy!

Like a lot of businesses, we love unleashing a good GIF on Twitter and Facebook. They’re engaging, and can be a fun way to...

Cultivating Equity with MailChimp Community College

Last week marked the start of MailChimp Community College in partnership with the Community Foundation for Greater Atlanta.Over the next few months, a cohort of...

Combining Abandoned Cart Messaging and Product Recommendations

If you run an online store, you’ve probably heard a lot about abandoned cart emails lately. (Especially from MailChimp blog posts.) When a customer...

How MailChimp Marketing Uses MailChimp Automation

It’s been a banner year for the ol’ MailChimp marketing family. We revamped our homepage, experimented with our very own online store, and sent more than 200 million...

Creating an Effective Customer Feedback Strategy

For years, Karen Young assumed the issues she had with shaving—the ingrown hairs, the razor burn, the itching—were exclusive to her. It wasn’t until...

Latest article

Shopper Marketing Undergoes A Digital Evolution – AdExchanger

AdExchangerShopper Marketing Undergoes A Digital EvolutionAdExchangerShopper marketing, a longtime favorite of CPGs typically used for in-store signage or to get products on eye-level shelves,...

Verve Announces Additions To Executive Leadership Team – MarTech Series

Verve Announces Additions To Executive Leadership TeamMarTech SeriesVerve, the leader in location-powered mobile marketing, announced the appointment of two executives to its leadership team:...

What Business Owners Need To Know About Hiring An Effective Marketing Team – Forbes

ForbesWhat Business Owners Need To Know About Hiring An Effective Marketing TeamForbesSome of our success at Empowered Staffing is due to operating in the...