Thursday, January 18, 2018

Demystifying Search Engine Optimization

Search engine optimization gets a bad rap. It’s not glamorous, but for small businesses, it can be an important way to get more traffic,...

Predicted Demographics Guides Strategy for Greensbury

An educated guess about your audience is sometimes all a small business has to build a marketing strategy around. You have a good idea...

Featured Integrations: February 2017

Last month, we focused on integrations that help you grow your list. But once you get those new subscribers, how are you going to keep...

Cultivating Equity with MailChimp Community College

Last week marked the start of MailChimp Community College in partnership with the Community Foundation for Greater Atlanta.Over the next few months, a cohort of...

MailChimp is on Giphy!

Like a lot of businesses, we love unleashing a good GIF on Twitter and Facebook. They’re engaging, and can be a fun way to...

Combining Abandoned Cart Messaging and Product Recommendations

If you run an online store, you’ve probably heard a lot about abandoned cart emails lately. (Especially from MailChimp blog posts.) When a customer...

Accessibility in Email Marketing

If you have experience with web design, you’re probably familiar with the practice of designing content so people with all abilities can access, perceive,...

Using Segmentation to Improve Click Rate and Increase Sales

MailChimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers. These segments can be based on...

Creating an Effective Customer Feedback Strategy

For years, Karen Young assumed the issues she had with shaving—the ingrown hairs, the razor burn, the itching—were exclusive to her. It wasn’t until...

How MailChimp Marketing Uses MailChimp Automation

It’s been a banner year for the ol’ MailChimp marketing family. We revamped our homepage, experimented with our very own online store, and sent more than 200 million...

Latest article

Global consumer app spend exceeded $86bn in 2017, as over 175bn downloads were made...

Global consumer app spend exceeded $86bn in 2017, as over 175bn downloads were madeMobileMarketing MagazineThe Chinese app market came out on top of most...

How marketers can use AI to boost personalization in digital marketing – Bizztor

BizztorHow marketers can use AI to boost personalization in digital marketingBizztorCreate highly personalized digital experiences to drive engagement and sales: Today's millennial customers expect...

Norwalk business wants to pay you for posting on social media – WTNH Connecticut...

WTNH Connecticut News (press release)Norwalk business wants to pay you for posting on social mediaWTNH Connecticut News (press release)(WTNH)–It's called Sigg-Pay and it's being...