Friday, December 13, 2019

Marketing Automation Platforms and SEO: Subdomains vs. Subdirectories

In recent months I’ve noticed a lack of content dedicated to marketing automation platforms and SEO. Most platforms, like Infusionsoft and HubSpot, have great...

Google Making the Web Faster: Over the Years

With AMP project being aggressively pushed by Google recently, site speed topic has been discussed more actively again. In case you wanted to get...

Four Ways to Prioritize Topics on Your Editorial Calendar [INFOGRAPHIC]

Your content calendar is a valuable asset that will help you schedule the low-hanging fruit content that will drive the most results quickly. Start...

10 Writing Tips for Marketers: Improve Your Communication, Look Smarter & Get What You...

Bad writing is wasting your time. Eighty-one percent of businesspeople surveyed for the State of Business Writing report said that bad business writingthat which is...

15 Resources to Bring Your Social Media Marketing Strategy to the Next Level

Working in social media marketing can be overwhelming, so you are forced to try to organize and scale tasks as much as you can....

How to Run a Content Marketing Editorial Meeting

Organizations that embrace content marketing are now thinking like publishing companies. They understand they need to: have a strategic, long-term plan for content be nimble so...

Three Twitter Tools To Bookmark for Your Next Conference Trip

Next week I am heading to Pubcon SFIMA, so I thought it would be a good time that I try a couple of new...

Announcing: 2017 Google Search Click Through Rate Study

IMN is pleased to announce our Summer 2017 Click Through Rate Study, now available in Whitepaper format in the Resources section of our website! It’s...

How to Use Influencer Marketing to Build Stronger Content for Your Blog #InfluencerDays

This week I was in NYC speaking about influencer marketing and how it helps creating stronger content assets for your blog. Here’s my recap...

Top 120+ Digital Marketing Conferences in 2017

2017 is shaping up to be a great year in the world of digital marketing! That is especially true when it comes to a...

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Braze Crosses $100 Million Annual Recurring Revenue Milestone – PRNewswire

Braze Crosses $100 Million Annual Recurring Revenue Milestone  PRNewswire

B2B Digital Marketing Strategy Market to Witness Rising by 2019-2026 Profiling Leading Players BambooHR,...

B2B Digital Marketing Strategy Market to Witness Rising by 2019-2026 Profiling Leading Players BambooHR, Zoho Recruit, CEIPAL WorkForce, CakeHR, Zenefits  Market Report Gazette

GSK’s ViiV seeks marketing license for baby-friendly HIV pill – Reuters

GSK's ViiV seeks marketing license for baby-friendly HIV pill  Reuters