Tuesday, July 16, 2019

What You Can Learn About PPC From Hollywood’s Big Budget Movie Campaigns

Hollywood is notorious for wildly inflated production and marketing budgets. In 1980, the average cost for marketing a Hollywood flick was around $4 million...

How to Optimize for Google Home NOW #OKGoogle

Google’s recent debut of Google Home — and the impact it will have on search — has kept my mind reeling all week. I...

3 Lazy SEO Tips to Jumpstart Customer Acquisition

SEO means many things to many people. To some, it’s links. To others, it’s keywords. In actuality, it’s a broader concept designed to increase authority on particular...

How Airbnb Uses Data Science to Improve Their Product and Marketing

As well-known as it is today, Airbnb had quaint beginnings. Unable to afford the rent for their San Francisco loft, founders Brian Chesky and...

Millennial Marketing Is So Last Year – How to Reach Generation Z

Over the past few years or so, millennial marketing has received the lion’s share of attention in terms of reaching an age-based demographic. And it’s...

The Psychology of Search Engine Optimization: 10 Things You Need to Know

Think you know SEO? It’s all about keywords, content, and optimization, right? Not quite. Despite what you may think you know, search engine optimization has far...

5 Harsh Truths About Your Dismal Customer Engagement Rates

Engagement. Business survival hinges on your team connecting with customers. Strive to build relationships to bridge your SaaS brand’s values with your target audience. Research...

Why You Should Be Turning Social Proof Into Sales

We are all bombarded by media. So much so that we easily tune it out. The more interruptive it is, the more absurd we...

How to Become an Innovative Growth Hacker in One Month

So, you’ve got an amazing idea for a new business. If you build it and market it the traditional way, they will come, right? Not...

15 Things You Need in Place for Creating Your Personal Brand

When you think about it, a personal brand is one of the most useful things you can build. It’s powerful. It’s valuable. It’s killer. But it...

Latest article

Heliae Development LLC Welcomes Norm Davy and Lon Kreger – PRNewswire

Heliae Development LLC Welcomes Norm Davy and Lon Kreger  PRNewswireGILBERT, Ariz., July 15, 2019 /PRNewswire/ -- Heliae Development LLC, a leading Arizona biotechnology company with...

Better times ahead for PayTV as advertisers rejig marketing strategy – The Financial Express

Better times ahead for PayTV as advertisers rejig marketing strategy  The Financial ExpressThe development has generated mixed reactions within the media fraternity. It is believed...

Google begins training for digital marketers – The Punch

Google begins training for digital marketers  The PunchIfe Ogunfuwa Google says it has introduced a certification training roadshow for digital marketing agencies based in West...