Wednesday, December 19, 2018

5 Reasons Your Facebook Ads Aren't Working

You’ve got AdWords down, right? CPC’s are holding steady and cost per lead is trending down. Conversions look good and your ad management is...

A Thirty-Day Plan for Gaining 100 Authoritative and Relevant Backlinks to Your New Website

Link building. It’s the backbone of SEO. The way we build links has changed quite a lot over the past decade, but links themselves are...

Why Your Unique Value Proposition Isn’t as Important as You Think It Is (and...

A hot prospect has demoed your software or product, and now you’ve got Sales talking with the decision-makers about an enterprise solution that will...

The 7 Epiphanies Needed to Intuitively Grasp Statistical Significance

There is only one danger more deadly to an online marketer than ignorance, and that danger is misplaced confidence. Whenever a marketer omits regular...

7 Top-Performing Unbounce Marketing Emails to Copy, Paste & Customize

I’ve been wanting to write this post for a while, though I always had a slightly different format in mind. But after seeing this...

Unwrapping New SEO Tools That Save You Money: SEOToolSet 6.1

We have a new set of tools that, once you use them, should make you a better SEO. They save time, identify issues, help with...

2 A/B Testing Failures and 1 Win: Why A/B Testing Failures Are as Important...

You’ve probably seen a lot of blog posts floating around the internet about A/B testing successes. This blog is no exception. But hardly anyone talks...

How to Calculate the ROI of Offline Transactions

In a way, e-commerce sites have it easier than offline companies who need to get a sales person involved in each deal. When it...

How to Run an A/B Test in Google Analytics

Designs don’t always work out as intended. The layout looks good. The color choices seem great. And the CTA balances clever and clear. But… It’s not working....

When Good Customers Leave: Troubleshooting Your Customer Retention Approach

Every business needs a steady stream of new leads coming in the door. New business is crucial for survival. If you’re not feeding your...

Latest article

Mondo terminates contract Regional marketing initiative seeks new vendor – Mountaintimes

Mondo terminates contract Regional marketing initiative seeks new vendor  MountaintimesMondo Mediaworks is pulling out of a one-year $150,000 contract to market Rutland County three months...