Tuesday, December 18, 2018

5 Online Holiday Shopping Trends You’re Not Prepared For (Yet!)

It’s not even November yet and here we are, already talking about holiday shopping trends. Too soon? Not at all. The truth is, the...

How to Use Humor to Power up Your Content Marketing

When I write content, I’m usually not that funny. My written jokes don’t go over too well, so I stick with solid, meaty stuff...

The 3-Step Guide to Hiring an Agency or Any 3rd Party Vendor

Is it Time to Hire an Agency? Even the best of us DIYers all eventually run up against something that makes little sense for us...

Create a Case Study that Converts [INFOGRAPHIC]

We have a saying at Unbounce: “Put a customer on it.” Whether it’s a blog post, conference talk or even our homepage, we take every...

How to Create Customers for Life with the Perfect Onboarding Sequence (Regardless of Industry)

Paid search is often the biggest driver of new customers. Largely because people are typing in exactly what they’re looking for. But. These aren’t necessarily the most...

3 Important Facebook Ad Copy Tests To Highlight Your Value Proposition

When you are considering an ad on your Facebook timeline, what is the first thing you look at? The offer. Okay, so where should you look...

Bing’s Expanded Text Ads Even Outperform Google’s [Data]

Google shook the industry when they announced the arrival of Expanded Text Ads (ETAs) earlier this year. Since Google released Expanded Text Ads in...

A Quick Guide to Data-Based Display Advertising

Here’s a fun fact: In any given web session, your audience is more likely to have a heart attack than click on your banner ad. Okay, so maybe...

12 Tips for Making a More Engaging Video for Facebook Live

As a marketer, you know how important it is to create a connection with your audience. It’s essential for slashing through the barriers that divide...

How to Calculate Your Marketing Budget [Infographic]

When meeting potential clients, we always have to ask the dreaded question: “What is your marketing budget?” Typically we get a blank stare and a...

Latest article

Kiwis going mobile-only for calls, embracing fibre for broadband – New Zealand Herald

Kiwis going mobile-only for calls, embracing fibre for broadband  New Zealand HeraldAsking someone for their home number is becoming a thing of the past. Some...

Rushton Gregory signs marketing agreement with HydroHoist – Boating Industry

Rushton Gregory signs marketing agreement with HydroHoist  Boating IndustryRushton Gregory Communications, a marketing communications agency specializing in the marine, outdoor, automotive and consumer electronics markets,...

Report: High Performance Marketers Pay 37% Less And Get 60% More – Inc.

Report: High Performance Marketers Pay 37% Less And Get 60% More  Inc.The rich get richer? Perhaps, but in marketing the smart get more ... for...