Monday, March 25, 2019

Common technical SEO issues and fixes for aggregators and finance brands

As most of you know the aggregator market is a competitive one, with the popularity in comparison sites rising. Comparison companies are some of the...

Sloppy PPC Landing Pages Hurt Your Ad Spend. Here’s How To Fix ‘Em.

Median conversion rates hover between 3-6%, according to the Conversion Benchmark Report. But the best? Anywhere between 12-27%. That’s two to five times the median. If...

Using Python to recover SEO site traffic (Part two)

Automating the process of narrowing down site traffic issues with Python gives you the opportunity to help your clients recover fast. This is the second...

Faceted navigation in ecommerce: How it helps customers and SEO

The ecommerce market is highly competitive, with thousands of small players striving to keep up with the giants like Amazon and eBay. Still, for...

5 Reasons Legacy Brands Struggle With SEO (and What to Do About Them)

Posted by Tom.CapperGiven the increasing importance of brand in SEO, it seems a cruel irony that many household name-brands seem to struggle with managing...

Semantic search for Google Ads: What it is and why it matters

Semantic search is the future of advertising on Google. In fact, Google continues to change its algorithm in line with how we are searching...

Advanced Search Operators for Bing and Google (Guide and Cheat Sheet)

Advanced Search Operators for Bing and Google (Guide and Cheat Sheet) was originally published on BruceClay.com, home of expert search engine optimization tips. When you...

Eight tips to getting your videos ranked on YouTube in 2019

Look around you, people are either watching vlogs and video interviews or enjoying branded video content and live stream recordings. This goes to imply...

How Google Dishes Out Content by Search Intent

Posted by TheMozTeamThis post was originally published on the STAT blog. In the STAT whitepaper, Using search intent to connect with consumers, we looked at...

Marketing automation for SEO: Five time-saving strategies

There are many resources out there for digital marketers to help speed up recurring tasks, leaving more time to focus on more strategic initiatives...

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