Tuesday, October 23, 2018

How to Create Customers for Life with the Perfect Onboarding Sequence (Regardless of Industry)

Paid search is often the biggest driver of new customers. Largely because people are typing in exactly what they’re looking for. But. These aren’t necessarily the most...

3 Important Facebook Ad Copy Tests To Highlight Your Value Proposition

When you are considering an ad on your Facebook timeline, what is the first thing you look at? The offer. Okay, so where should you look...

Bing’s Expanded Text Ads Even Outperform Google’s [Data]

Google shook the industry when they announced the arrival of Expanded Text Ads (ETAs) earlier this year. Since Google released Expanded Text Ads in...

A Quick Guide to Data-Based Display Advertising

Here’s a fun fact: In any given web session, your audience is more likely to have a heart attack than click on your banner ad. Okay, so maybe...

12 Tips for Making a More Engaging Video for Facebook Live

As a marketer, you know how important it is to create a connection with your audience. It’s essential for slashing through the barriers that divide...

How to Calculate Your Marketing Budget [Infographic]

When meeting potential clients, we always have to ask the dreaded question: “What is your marketing budget?” Typically we get a blank stare and a...

5 Reasons Your Facebook Ads Aren't Working

You’ve got AdWords down, right? CPC’s are holding steady and cost per lead is trending down. Conversions look good and your ad management is...

A Thirty-Day Plan for Gaining 100 Authoritative and Relevant Backlinks to Your New Website

Link building. It’s the backbone of SEO. The way we build links has changed quite a lot over the past decade, but links themselves are...

Why Your Unique Value Proposition Isn’t as Important as You Think It Is (and...

A hot prospect has demoed your software or product, and now you’ve got Sales talking with the decision-makers about an enterprise solution that will...

The 7 Epiphanies Needed to Intuitively Grasp Statistical Significance

There is only one danger more deadly to an online marketer than ignorance, and that danger is misplaced confidence. Whenever a marketer omits regular...

Latest article

Facebook shuts accounts of marketing group in Brazil election – Reuters

ReutersFacebook shuts accounts of marketing group in Brazil electionReutersSAO PAULO (Reuters) - Facebook Inc said on Monday it had removed 68 pages and 43...