Thursday, July 27, 2017

Boosting B2B Leads by 9x with PPC and Landing Page Best Practices [Case Study]

Send your conversion rate soaring with landing page and PPC best practices. Image via Shutterstock. Do you ever dream about increasing your conversion rate? How...

Outreach Tactics for Effective Link Building in 2016

It is true how “pure on-site work” can enormously affect any site’s ability to grow its traffic without any push from other popular online...

Optimizing AngularJS Single-Page Applications for Googlebot Crawlers

It’s almost certain that you’ve encountered AngularJS on the web somewhere, even if you weren’t aware of it at the time. Here’s a list...

If It’s Painful, It’s Broken: Unbounce Blog Team Takeaways from 2016

Since I joined the Unbounce family three years ago, our marketing team has grown from seven to 35. The content team alone has grown...

Create a Case Study that Converts [INFOGRAPHIC]

We have a saying at Unbounce: “Put a customer on it.” Whether it’s a blog post, conference talk or even our homepage, we take every...

3 B2B Case Studies That Prove the Power of CTAs

You can’t afford to throw money away on inefficient tactics in the paid advertising space. Keeping your campaigns cost-effective is a must. To streamline...

PPC Landing Page Magic: Secrets Revealed [GIFOGRAPHIC]

This marketing infographic is part of KlientBoost’s 25-part Marketing Advent Calendar. Sign up here to receive a new gifographic once a day in your...

How to Keep Customer Analytics at the Forefront This Holiday Season

The gift of analytics. Ramp up for the holidays by focusing on customer analytics. With the help of data, your team can target buyers, plan...

Why Thin Content Still Ranks as a Top SEO Issue to Solve

It struck me the other day, while I was reviewing a client project with one of our SEO analysts, that the old problem of...

Google Mobilegeddon 2: Is This One Too Big to Ignore?

In February 2011, I had a meeting with a Google account representative who shared a presentation deck titled “Grow Your Business With Mobile.” The...

Latest article

New AI-based Tools Are Transforming Social Media Marketing – Forbes

ForbesNew AI-based Tools Are Transforming Social Media MarketingForbesWith the vast amounts of unstructured social data, the myriad of social media influencers and the growing...

The Right Social Media Metrics Are Different For Every Business – AdExchanger

AdExchangerThe Right Social Media Metrics Are Different For Every BusinessAdExchangerIn contrast, a social media goal might be to execute an organic and paid social...

IMAX appoints new marketing chief – Screen International

26 July, 2017 | By Elbert Wyche JL Pomeroy announced as chief marketing officer of IMAX Corporation. Pomeroy will lead the company’s global marketing efforts and...