Monday, November 20, 2017

How Google AdWords (PPC) Does and Doesn’t Affect Organic Results – Whiteboard Friday

It's common industry knowledge that PPC can have an effect on our organic results. But what effect is that, exactly, and how does it...

How to Make Your Website More Secure (So Google Doesn’t Punish You)

Thanks to the buzz around website hacking and personal data theft in recent years, most Internet users are aware that their sensitive information is...

Make Content Your #1 SEO Strategy Initiative in 2018

I’ve been in digital marketing for 10 years. It’ll be 10 years ago this January that I first walked through the doors at Bruce Clay,...

Get Custom Advice For Boosting Your Conversions With Unbounce’s New Landing Page Analyzer

As a savvy marketer, it’s our sincere hope you never start a campaign without a dedicated landing page for sending your paid traffic to....

How to Build the Right Content Marketing Strategy for SEO Growth

Delivering content that best serves the needs of users is certainly top-of-mind for many SEOs since the Hummingbird algorithm update and subsequent buzz around...

Rewriting the Beginner’s Guide to SEO

Many of you reading likely cut your teeth on Moz’s Beginner’s Guide to SEO. Since it was launched, it's easily been our top-performing piece...

How to Optimize for Voice Search – Content Marketing & Technical SEO Tips

How to Optimize for Voice Search – Content Marketing & Technical SEO Tips was originally published on BruceClay.com, home of expert search engine optimization...

How Google Gives Us insight into Searcher Intent Through the Results – Whiteboard Friday

When Google isn't quite sure what a searcher means just by their search query, the results (appropriately) cater to multiple possible meanings. Those SERPs,...

How Just One Ecommerce Popup Offer Helped Canvas Factory Generate 1.1 Million in Revenue

When you hear ‘website popup’ in a marketing context, my bet is—as a discerning marketer—you all but cringe. Surely these boxes that jump up...

Countdown to Launch: How to Come Up with Great Testing Ideas

Whether you are working on a landing page or the homepage of your website, you may be asking yourself, "Why aren't people converting? What...

Latest article

How to always stay ahead of the digital marketing curve – e27

e27How to always stay ahead of the digital marketing curvee27Digital marketing doesn't have to be paid advertising —that's one avenue— but there is so...

Seven Ways Influencer Marketing Can Improve Your Business – Forbes

ForbesSeven Ways Influencer Marketing Can Improve Your BusinessForbesIn short, when a company says it, it's marketing. But when a peer says it, it's believable....

Blackburn digital marketing agency has helped launch the world’s first luxury leather booster seat...

Blackburn digital marketing agency has helped launch the world's first luxury leather booster seat aimed at supercar ...Lancashire TelegraphA DIGITAL marketing agency has helped...