Wednesday, August 5, 2020

How Landing Pages Impact Quality Score on Every Ad Platform

In the world of pay-per-click (PPC) advertising, there are few misperceptions as rampant as the ones about the effects that landing pages have on...

Five quick and easy ways to make surveys more effective for content marketing

30-second summary: When writing a survey, clarify your objectives before you start writing questions—time spent writing a strategy is well worth it if it means...

Foolproof guide to optimizing Shopify for SEO

30-second summary: Search engine rankings play a huge role in making your online store more visible to shoppers. If you rank higher on the SERPs,...

What Do Dolphins Eat? Lessons from How Kids Search — Best of Whiteboard Friday

Posted by willcritchlowWe're bringing back this slightly different-from-the-norm Whiteboard Friday, in which the fantastic Will Critchlow shares lessons from how kids search. Kids may search differently...

Podcasts and internet marketing: Are you missing the boat?

30-second summary: The drive to be more productive, the thirst to learn something new – these are the primary reasons behind the rising popularity of...

Nine mistakes to avoid when contacting websites for backlinks

30-second summary: A backlink is a link that directs visitors from another website to yours. Obtaining backlinks is fundamental to improving your sites search engine ranking,...

6 Connectors to Spice Up Your Reporting: Introducing Google Data Studio Connectors for STAT

Posted by brian.hoData visualization platforms have become a vital tool to help illustrate the success of a body of work. Painting a clear picture...

(Guide) How to Choose & Customize a Landing Page Template

Let’s say you’re the owner of a boutique soap store and you’re taking your business online. (Hey, in 2020, you wouldn’t be the only...

10 Reasons why marketers use data to make budgeting decisions

30-second summary: Bear in mind that no marketing strategy has ever succeeded without the complex mix of data analysis and smart budgeting decisions. Marketers face the tough...

The Real Short-Term and Long-Term Results of Content Marketing and Digital PR

Posted by amandamilliganOne of the best ways (and in my opinion, the best way) to earn top-quality links is to create your own studies,...

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ONE Championship continues to break barriers on social media  Tiebreaker Times

5 Ways Marketing Strategy Has Changed Permanently – Entrepreneur

5 Ways Marketing Strategy Has Changed Permanently  Entrepreneur

How 3 Companies Grew Their Business in the Face of Crisis – CMSWire

How 3 Companies Grew Their Business in the Face of Crisis  CMSWire