Thursday, January 18, 2018

What Rehab & Addiction Facilities Need to Know About Recent Google Policy Changes [Data]

There’s no hiding from the opioid crisis that became a national emergency in 2017. An estimated 20 million Americans, or one in every 12...

Facebook Makes Major Changes to the News Feed: Here’s How It Will Impact Your...

Mark Zuckerberg, champion of the decades-old prom picture, the neighborly squabble, the adorable baby pictures, announced yesterday that the Facebook News Feed is about...

Say No to the Slump: How to Drive Post-Holiday Sales with Facebook Ads

B2B advertisers tend to see an influx of prospects after January 1. But for many businesses—online or otherwise—the post-holiday malaise is very real. Today, I’m...

What’s in Store for WordStream in 2018

When I joined WordStream as President in June of 2017, I jumped in head first to what turned out to be the highest-energy environment...

RIP AdWords Review Extensions (+ What to Replace Them With)

First 2018 came for our warmth. Then it came for the Georgia Bulldogs. Today, it set its sights on review extensions. That’s right, people: starting...

7 Ecommerce Trends You Can't Ignore in 2018

According to a study published by eMarketer in 2016, the ecommerce sector will experience double-digit growth until 2020, when sales are expected to exceed...

Google’s New Campaign Total Budget vs. Daily Budget Setting: Which Should You Use?

The first question most advertisers must answer when planning any advertising campaign is, of course, what budget they can dedicate to their ads. AdWords is...

New, FREE Facebook Analytics Tools from WordStream

January is a time for resolutions, self-improvement, goals…it’s daunting! Plus, the solutions can be expensive: gym memberships, financial planners, therapists... But not every path to...

The Ultimate Guide to Facebook Ad Placement Optimization

Let’s face it: as a marketer, you can target almost any segment imaginable through Facebook. On top of that, the social media giant has done...

5 AdWords Scripts for Smarter Bidding

To run a successful AdWords campaign, you need to master your bidding. By adjusting bids according to keyword, location, device, time of day, and...

Latest article

Norwalk business wants to pay you for posting on social media – WTNH Connecticut...

WTNH Connecticut News (press release)Norwalk business wants to pay you for posting on social mediaWTNH Connecticut News (press release)(WTNH)–It's called Sigg-Pay and it's being...

Chevy Trucks Marketing Director: ‘We Welcome the Competition’ – Trucks.com

Trucks.comChevy Trucks Marketing Director: 'We Welcome the Competition'Trucks.comChevrolet plans to attract new buyers as it fends off growing competition, and the redesigned 2019 Silverado...

How marketers can use AI to boost personalization in digital marketing – Bizztor

BizztorHow marketers can use AI to boost personalization in digital marketingBizztorCreate highly personalized digital experiences to drive engagement and sales: Today's millennial customers expect...