Wednesday, June 20, 2018

Product Marketing Month: Why I’m Writing 30 Blog Posts in 30 Days

We Have 1.06 Products. Do we suck at product marketing? I wrote that statement on a whiteboard at the start of a website brainstorm session. What...

The Paid Media Cube: A Framework to Clarify and Communicate Your PPC Strategy

Imagine you’re a PPC marketer working at a retailer specializing in hip, junk food clothing. Your clever use of paid spend made the Bacon...

4 Ways to Use Typefaces on Your Landing Page to Elevate Your Brand

There’s a reason you can recognize an Apple ad right away. Same with Nike and Airbnb. A big part of that is because of...

Get Better Landing Pages for AdWords with 3 Techniques to Try Today

If you’re a PPC strategist, your client’s campaigns live and die by the strength of the landing pages. If you drop the perfect paid...

Get Custom Advice For Boosting Your Conversions With Unbounce’s New Landing Page Analyzer

As a savvy marketer, it’s our sincere hope you never start a campaign without a dedicated landing page for sending your paid traffic to....

How Just One Ecommerce Popup Offer Helped Canvas Factory Generate 1.1 Million in Revenue

When you hear ‘website popup’ in a marketing context, my bet is—as a discerning marketer—you all but cringe. Surely these boxes that jump up...

Don’t Settle. Build the Marketing Campaigns of Your Dreams Without a Line of Code

Hi, I’m Corey. Are you an idealistic marketer, like me? That is—do you plan your marketing campaigns by pretending technical limitations aren’t a thing and...

Improve Your Quality Score From Ad to Landing Page: A Former-Googler Tells All

An ex-Googler gives an inside look at how AdWords Quality Score works. Image via Shutterstock. As an Unbounce blog reader, you already know conversion rate...

Send Your Unbounce Lead Data to 60+ Apps Instantly with New Integrations Powered by...

These days the average marketer has been cited to use anywhere from 12 to a whopping 31 tools to build the campaigns of their...

Google Is Leaving You Clues to Help You Rank Higher – Know Where to...

Image via Shutterstock. Google is leaving you clues about how to become a better marketer — and you might not even be seeing them. 👀 The...

Latest article

Why a ‘Personal’ Customer Experience Is Critical to Your Business’ Success

Personalization? Customers don't fear it; they expect it. Just be sure to be transparent about how you use their data. ...

How to Create Emotional Content That Engages and Resonates With Your Audience

The creator and CEO of Taylor Cut Films chats with David Meltzer about his philosophy on content, and the role that perception, ego and...

Why Is Nintendo’s Switch So Successful? It’s All About The Marketing – Forbes

ForbesWhy Is Nintendo's Switch So Successful? It's All About The MarketingForbesWhile The Star didn't dig deeper into Reggie's response, it prompted me to revisit...