Wednesday, November 14, 2018

Are AMP Landing Pages All They’re Cracked up to Be? A Look Into Page...

For a while now you may have heard the buzz surrounding Google’s Accelerated Mobile Pages (AMP), and—if you haven’t already done some research—you might...

Making Market Forces Work for You: A Q&A With Product Positioning Pro April Dunford

There are only a few instances when I wish I could travel back in time. One is when I’m reading the kid’s menu. One...

Could the Breadcrumb Technique Help Boost Your Landing Page Conversions?

We’ve all heard the term “less is more”. And we’ve been told this applies for landing pages too. I.e. your forms should be short...

Announcing Call to Action Conference 2018: A Revolution for Today’s Marketing Evolution

Webster’s Dictionary defines a ‘conference’ as, “An event at which industry professionals talk at other industry professionals who’ve stockpiled seven complimentary croissants in their...

See The Landing Pages These Shopify Merchants Used to Scale Ad Revenue 33X

Year round Liz and Bill Farrell, a husband and wife team, work the dirt at Fat Stone Farm in Lyme, Connecticut with their two...

How to Make Your Unbounce Landing Pages GDPR Compliant

You might not wake up each morning thinking about data privacy and security but, like it or not, Facebook’s recent move makes it an...

Are People Watching Your Landing Page Videos? Here’s How to use Google Tag Manager...

In 2018, video marketing has become ubiquitous in news feeds and it’s one of the best tools for persuasion you have available to you....

Why Geo-targeting Your Website Content Is a No-brainer (and 3 Ways to Try It...

We all know marketing campaigns convert best when we segment and personalize them – which is where geo-targeting can come into play. In fact,...

See How Dynamic Text on a Landing Page Helped Increase Conversions by 31.4% [A/B...

Pictured above: Rolf Inge Holden (Finge), founder of ConversionLab. Whether your best ideas come to you in the shower, at the gym, or have you...

AdWords Competitor Targeting: What You Need to Know Before Starting

Targeting the competition is an advertising tactic that’s been around since the Mad Men days, and it’s evolved into bidding on competitor keywords in...

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Six Content Marketing Trends For 2019 – Forbes

ForbesSix Content Marketing Trends For 2019ForbesContent marketing is one of the most rapidly changing areas in any industry. As such, it's imperative to stay...

3 ways to rock your small business holiday marketing, starting right now – KSDK.com

KSDK.com3 ways to rock your small business holiday marketing, starting right nowKSDK.comDid you hear the one about the small business owner who was too...

JUICE Mobile Acquired by Curate Mobile in Mobile Marketing Deal – MarTech Advisor

MarTech AdvisorJUICE Mobile Acquired by Curate Mobile in Mobile Marketing DealMarTech AdvisorCurate Mobile, a technology-driven mobile growth platform and trusted destination for globally-focused brands...