Sunday, September 19, 2021

Landing Page Traffic: How to Capitalize On A Rush of New Visitors

When you get a massive rush of landing page visitors, it’s common to have one of two feelings: “Awesome! Keep the traffic coming!” Or… “Oh no! How...

3 Tips for Building a Mobile-Friendly Landing Page

You ever visit a website on your phone that’s clearly not optimized for mobile? The text’s too small to read without zooming in, and you...

Video on Landing Pages Means More Conversions, Right? Wrong—Here’s Why

Adding a video to your landing page—whether it’s a product demo, customer testimonial, or an animated background—has often been championed as an effective way...

Typography 101: How to Choose the Right Landing Page Fonts

Imagine you’ve finished creating your brand name and messaging. After hours of research and brainstorming, you have a name and an offer you’re proud...

How to Build and Optimize CTA Buttons That Convert

If you spend 15 hours creating your landing page and three minutes on your call-to-action (CTA) button, you’re making a huge mistake. Every part...

How to Get More Email and Newsletter Signups With Your Landing Page

Despite the constant barrage of shiny new apps and social platforms out there, email marketing has still got it. In fact, 77% of marketers...

5 Ways Audience Research Helps You Customize Your Landing Pages

Before you can accomplish your goals, you’ve gotta help your audience accomplish theirs. Makes sense, right? But too many times, marketers fall into the...

How to Write Better Landing Page Copy in 2021 (With Tips)

When you’re crafting words for your landing page, you’re not just writing. You’re copywriting—writing for conversions. Every character could make or break your landing...

3 Reasons Why Your Marketing Needs Unbounce’s New Smart Builder [Announcement]

Whoever said, “life is a journey, not a destination,” clearly wasn’t a time-strapped marketer trying to dig themselves out from under a mountain of...

What Causes High Bounce Rates in 2021—and How to Fix It

Imagine this: You publish your landing page and wait for your conversions to roll in. Except they don’t — you see tons of bounces...

Latest article