Monday, September 24, 2018

10 Writing Tips for Marketers: Improve Your Communication, Look Smarter & Get What You...

Bad writing is wasting your time. Eighty-one percent of businesspeople surveyed for the State of Business Writing report said that bad business writing—that which is...

The Weekly Measure: Higher Ed, Effective FAQ Pages & Shady Social Influencers

Every Friday, Vertical Measures gathers all the best content from across the web and compiles it into The Weekly Measure. We feature the entire...

3 Ways PPC and SEO Teams Can Collaborate

The debate will likely live on forever: SEO vs. PPC, where should your marketing dollars go? Somehow, we’ve created a mindset that these two...

The Best Higher Education Marketing Resources

Marketing in higher education can be challenging due to the highly-regulated nature of the industry. Despite these challenges, however, digital marketing has emerged as...

The Weekly Measure: Search Behavior, Ad Strength & Customer Retention

Every Friday, Vertical Measures gathers all the best content from across the web and compiles it into The Weekly Measure. We feature the entire...

Customer Retention and the Power of Email Marketing

What if you could convert email campaigns at 30% or higher and the only thing you needed to do was take a closer look...

The Weekly Measure: Better Content, SEO Tactics & Instagram Stickers

Every Friday, Vertical Measures gathers all the best content from across the web and compiles it into The Weekly Measure. We feature the entire...

Google Ads Strategies: Which Channels Are Assisting Conversions [VIDEO]

Do you know which online channels are driving the most conversions to your organization? Tiger Rensch, Paid Media Analyst for Vertical Measures, explains...

The Weekly Measure: Data-Driven Content, Defeating Amazon & Fake YouTube Views

Every Friday, Vertical Measures gathers all the best content from across the web and compiles it into The Weekly Measure. We feature the entire...

Help Before You Sell: Prioritize Your Customer Needs or Be Left Behind Forever

Online users are cynical, suspicious and weary. Don't be part of the problem. Give customers valuable content and they will reward you with their...

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Dmexco 2018 – Evolving Programmatic with Rubicon Project – MobileMarketing Magazine

MobileMarketing MagazineDmexco 2018 - Evolving Programmatic with Rubicon ProjectMobileMarketing Magazinefrom Mobile Marketing Magazine. LIVE. 0. 00:00. 04:22. Like. Add to Watch Later. Share. Check...

Adobe-Marketo Deal Could Spur Marketing Tech Tie-Ups, New Strategies – Xconomy

XconomyAdobe-Marketo Deal Could Spur Marketing Tech Tie-Ups, New StrategiesXconomy“For the lower end of the market, the true small business solutions, there is still much...

ACC, Facebook partnering to develop digital media marketing program – MyStatesman.com

MyStatesman.comACC, Facebook partnering to develop digital media marketing programMyStatesman.comAustin Community College and Facebook Inc. are partnering to develop a certificate program in digital marketing....