Tuesday, May 22, 2018

Arnie Kuenn Wins Marketer of the Year at AMA’s Spectrum Awards

Each year, Vertical Measures showcases a few client-success stories by submitting nominations to the AMA Spectrum Awards. This event has honored marketing leaders in...

3 Tips for Running Successful Lookalike Campaigns on Facebook

If you’ve tried lookalike campaigns and they didn’t produce the results you wanted, don’t give up just yet… There are a few strategies that...

The Weekly Measure: Rewinding Facebook, HTTPS Security & Is Your Blog a Golden Egg?

Each week, Vertical Measures presents the Weekly Measure, a collection of the week's latest updates in the content marketing, paid search, social media, search...

5 Reasons Time Tracking is Critical to Business Success

Employees might dislike tracking their time, but the advantages for your business far outweigh the hassle it takes to log time on a project....

7 Red Flags to Search for in Your Google AdWords Account

You might be a DIY paid media manager, or you might have hired the local agency. Either way, you need to be able to...

The Weekly Measure: Taylor Swift Marketing, Reddit Marketing & Content Marketing

Each week, Vertical Measures presents the Weekly Measure, a collection of the week's latest updates in the content marketing, paid search, social media, search...

Discover How CRO Can Impact Your Business with a Forecast Calculator

To highlight how CRO can impact your company’s bottom-line, we created a handy-dandy value forecast calculator to help estimate additional leads and ROI you...

The Weekly Measure: Google Analytics, The Content Journey & New Privacy Laws

Each week, Vertical Measures presents the Weekly Measure, a collection of the week's latest updates in the content marketing, paid search, social media, search...

How New Privacy Laws Can Affect Your Lead Generation and Retargeting Tactics

General Data Protection Regulation (GDPR) is a landmark EU privacy compliance regulation starting May 25th, 2018. The new regulations apply to any business marketing...

Best Practices for Creating Goals in Google Analytics

Are you looking to capitalize on traffic coming to your website? Learn how to set up effective goals in Google Analytics with this step-by-step...

Latest article

Use Conversion Rate Optimization to Gain More Value from your Traffic

The world wide web is constantly evolving, becoming more user-friendly every day. As users grow more accustomed to exceptional experiences, businesses offering poor experiences...

Six Google Shopping opportunities you may be overlooking

Get more from your PLA ad spend by out-thinking your competition. Please visit Search Engine Land for the full article. Please visit Search Engine Land for...

Ogury launches Consent Manager to aid app publishers dealing with GDPR – MobileMarketing Magazine

MobileMarketing MagazineOgury launches Consent Manager to aid app publishers dealing with GDPRMobileMarketing MagazineMobile data firm Ogury has announced the launch of its new Consent...