2017 year in review: It’s been a bad year for… – Marketing Week

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Marketing Week

2017 year in review: It’s been a bad year for…
Marketing Week
Despite this annus horribilis, more UK marketers are still increasing than decreasing digital budgets – by a net balance of 17% – according to the IPA and IHS Markit’s Q3 Bellwether study. However, the FMCG giants often lead industry trends, so their

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